Archive for the ‘SaaS’ Category

Review: Building the Web 2.0 Enterprise

A McKinsey Global Survey about Building the Web 2.0 Enterprise that companies are increasingly using Web 2.0 tools and technologies. In June 2008, 1,988 executives were asked in a McKinsey Global Survey, which tools their companies have implemented and for what purposes. Furthermore, they were asked about their satisfaction. The survey ...

Workshop “Was wollen Unternehmen?”

Wir haben wieder einmal geworkshopped. Ziel war es, unser Produkt mit der Praxis zu konfrontieren. Zudem war es wichtig, nach den vielen Feedbacks im Salesprozess nun die Bedürfnisse potentieller Kunden noch besser kennenzulernen und Lösungen zu finden. Gekommen sind drei Ideenmanager bekannter Schweizer Firmen, ein Berater und unser Coach, da ...

Ideas and Iteration - a Google perspective

Marissa Mayer, VP of Vice President of Search Product and User Experience at Google held a speech back in May 2006, which still seems to apply to Google and to many companies from several different industries. In her speech, she shared at Stanford University her top 9 list of philosophies. We ...